But there is however a lot of product offered to moms and dads to simply help them disarm bullies. My concern the following is aided by the victim. Usually, this is the victim that is told by well-meaning parents either to ignore the bully or to fight. And neither works well, anyhow: ignoring a bully is tantamount to goading her, and fighting straight back is advice that is unrealistic a child whoever temperament is neither adversarial nor combative.